During an official Nintendo shareholder’s meeting, Shigeru Miyamoto addressed the synergy between Nintendo’s games and the upcoming Universal Studios Super Nintendo World area.
In the Q&A, Miyamoto fielded a question about the synergy between the Nintendo attractions and its current software and hardware products, addressing how Nintendo’s presence in a theme park will boost video game sales.
“A lot of people who are mothers and fathers today are from a generation that grew up playing Super Mario, and they are now playing products like Nintendo Labo together with their own children,” Miyamoto said. “When families visit these theme parks to experience Nintendo’s worlds that have been carefully crafted and to interact with our characters, I think we can expect to see synergy with our dedicated video game platform business.”
Source: IGN.com Miyamoto Comments on Universal Studios' Nintendo Theme Parks