Blizzard’s limited-time Pink Mercy skin for Overwatch has raised an enormous $12.7m (£9.5m) for the Breast Cancer Research Foundation.
It’s the largest single donation by a company ever given to the charity – and all generated by Overwatch players. Some back of the envelope maths suggests around 735,000 people bought the £13 not-for-profit cosmetic.
Blizzard had previously said that at a minimum it would donate $250k. Turns out a lot more people wanted Pink Mercy than that.
Source: Eurogamer Overwatch's Pink Mercy raises recordbreaking .7m for breast cancer research