Video games are big business, and publishers inevitably want to sell as many copies as possible. So why risk alienating half your audience by being openly political if half your audience might be turned off by what you’re trying to say?

That’s the point which The Division developer Alf Condelius made today, speaking to Eurogamer sister site GamesIndustry.biz.

“It’s a balance because we cannot be openly political in our games,” Condelius said. “So for example in The Division, it’s a dystopian future and there’s a lot of interpretations that it’s something that we see the current society moving towards, but it’s not – it’s a fantasy.

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Source: Eurogamer Being openly political in games is "bad for business", The Division developer says