There were so many reasons why things were so much more inviting this time around. The Ni no Kuni II story, which is super anime by the way, pulls people in by kicking things off with a nuclear bomb going off over America Land USA and the gun-toting President Roland being caught up in the aftershock. He wakes up (much younger) in a fanciful other world just as a half-human, half-cat boy king is being usurped. He takes the lad under his wing and acts as an advisor as King Evan find a new kingdom, acquires citizens and even saves the world.
Source: N4G PC Ni no Kuni II is a more satisfying JRPG sequel