One of these days, I’m going to push myself to find out just how much money free-to-play mobile games make off of ad views.
Because in the years that I’ve owned a smartphone and tablet and have gamed actively on them, I’ve spent a total of $1 on in-app purchases. It was last month in Animal Crossing Pocket Camp: I spent a buck to buy supplies so I could complete the December fishing tournament, scoring an ice sculpture for my Japanese/eternal-winter themed campground. If something is offered to me for free, I genuinely don’t ever see a reason to spend real money on it, even if it’s a game I’ve spent the better part of two years playing every day.
I don’t spend money, but I do love me some ads. And with Hang Line, the new mobile game from developer Ed Kay, a game designer who worked on titles such as Bulletstorm and Call of Cthulhu, I’ve watched a lot of ads. I’ve watched ads to temporarily unlock tools, to give me a continue after I fell down the mountain, and to double the number of coins I earn in game. There are a lot of ads in Hang Line, but the simply satisfying gameplay makes them well worth watching.
Source: Destructoid Hang Line is a neat mobile game that really wants you to check out this ad