The Tales series has had a troubled time finding its foot outside of Japan. Though it recently passed 20 million units sold, it still lags behind the likes of Final Fantasy. It’s a maligned younger sibling of the Japanese role-playing game genre. But Tales of Arise is looking to turn that narrative on its head, led by its new brand director and producer Yusuke Tomizawa.
Source: N4G PC Tales of Arise's Producer on the New Look, Speedy Combat, and Winning Over Western Gamers