Escapist Magazine’s Shamus Young writes:
Freed from Activision’s control, Bungie is changing things up with Destiny 2. Back in March, I made the case that the big publishers were squandering money and wasting opportunities because their leadership teams doesnt understand the business theyre trying to run. Specifically, EA, Activision, and Ubisoft seem to be led by people who dont understand games or gamers. Ive been trying to make this case for years, but its an argument thats easy to articulate but hard to prove. Until now.
Source: N4G PC The Bungie Split Could Prove Activision's Incompetence